Logo Made in Germany CHIC 2018 (Spring)

Wiesnkönig GmbH

Booth number: K010

About us

Wiesnkoenig is an established fashion brand for traditional German clothing. It’s the only company worldwide, with a license by the city of Munich, to produce the official Munich Oktoberfest lederhosen and the official Munich Oktoberfest dirndl dress. In addition to the traditional line of German trachten fashion, Wiesnkoenig offers fashion that transports the traditional elements of trachten fashion into the 21st century by adding a modern image to it. The theme “Traditional Tracht meets Lifestyle“ is a central element of the company´s philosophy and clearly sets the brand apart.

Wiesnkoenig is selling traditional dirndl dresses, lederhosen, knitwear, hats, accessories and everyday fashion like t-shirt, shirts, etc. All products meet the highest quality standards. With Wiesnkoenig stores in Germany, Switzerland, Austria and the USA its is the next logical step for the company to stretch it´s activities to the prospering Asian markets, where German brands, design and quality are well received.

Products and services

Official Apparel to the Munich Oktoberfest
Only Company with the licence of the City of Munich

Traditional German Women's Clothes

  • Women's Dresses
  • Dirndl Dresses
  • Women's Blouses
  • Women's Jackets
  • Women's Leatherpants
  • Knitewear
  • Women's Shoes
  • Handbags
  • Skirt's

Traditional German Men's Clothes

  • Men's Shirts
  • Men's T-Shirts
  • Men's Leatherpants
  • Men's Jackets
  • Men's Vests
  • Men's Cardigans
    Men's Shoes


  • Belts
  • Handbags
  • Travelbags
  • Scarfs
  • Neckerchiefs
The official Oktoberfest Tracht (Apperal) of 2018

The official Oktoberfest Tracht (Apperal) of 2018

The official Oktoberfest look for 2018 licensed by the city of Munich.
• Official Lederhosen
• Official Dirndl Dress
• Official Shirt
• Official Vest

Fashion Style Dirndl Dress

Fashion Style Dirndl Dress

Fashion inspired Dirndl Dress, bringing traditional elements of German Tracht to 2018

Colorful Dirndl off of the current Collection

Colorful Dirndl off of the current Collection


Wiesnkönig GmbH
Prälat-Zistl-Str. 4
80331 München

Phone: +49 7520 913960

Oliver Pfund
Head of Marketing and Sales
Phone: +49 160 99096502

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